Chinese consumers are looking at products from LG Household's cosmetics brand Whoo LG Household & Health Care Ltd. was one of the most coveted shares on the Korean bouse in the past couple of years as the company basked in the global boom of Korean cosmetics, collectively known as the K-bea
Makeup consulting session in the Myeongdong District of Seoul Shares of cosmetics and skincare companies in South Korea have surged recently on expectations of easing pandemic-related restrictions. A few of these companies have already recorded positive performances in the last qua
An audition program for content creators hosted by Leferi, a video influencer marketing firm (Courtesy of Leferi) As influencers on YouTube and social media platforms are becoming central to the marketing efforts of companies, South Korean cosmetics brands are stepping up efforts to find
Cosmetics industry sees continued export growth for two straight decades K-beauty has emerged as a global trend, thanks to the development of innovative products and the flourishing Korean wave, or hallyu. In particular, cosmetics are among the export items showing a steady export growth trend si