LG screens World Environment Day campaign in New York, London

It launched the new campaign of UNEP on its outdoor billboards in New York's Times Square and London's Piccadilly Circus

LG screens World Environment Day campaign in New York, London
Jeong-Soo Hwang 1
2024-06-03 17:24:42 hjs@hankyung.com
Electronics

LG Electronics Inc. announced on Monday that it has screend the World Environment Day (June 5) campaign video on its outdoor billboards in New York's Times Square and London's Piccadilly Circus from May 31 to June 16.

The campaign video, produced by the United Nations Environment Programme (UNEP), is themed "Our land is our future."

It conveys the message that everyone's attention and action are needed to restore natural ecosystems.

Since 2011, LG Electronics has been operating the LG Hope Screen program, using its billboards in New York and London to screen public service videos from international organizations and non-governmental organizations.

Write to Jeong-Soo Hwang at hjs@hankyung.com

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