Lotte Wellfood expands dairy exports to Vietnam

It added two types of Pasteur processed milk, recognized as premium products in the Southeast Asian market

Lotte Wellfood expands dairy exports to Vietnam
Hyung-Joo Oh 1
2024-07-25 16:50:26 ohj@hankyung.com
Food & Beverage

South Korea's Lotte Wellfood Co. announced on Thursday that it will increase dairy exports to the Vietnamese market.

The products newly exported to Vietnam by Lotte Wellfood this time are two types of Pasteur processed milk.

The company is currently exporting two types of "Lotte Kid A+" infant formula, two types of "Pasteur probiotics" powder, and four types of "Pasteur Robocar Poli juice" to the Vietnamese market.

To strengthen relationships with local partners, Lotte Wellfood recently held a new product presentation event in Hanoi, Vietnam, inviting 200 local partner representatives.

Lotte Wellfood’s infant formula and dairy products are recognized as safe, nutritious premium products in Vietnam and other Southeast Asian markets, and they have gained the popularity among local consumers, according to the company.

Lotte Wellfood expanded its exports to Vietnam with dairy products, meat products, and the Zero brand.

In the first half of this year, Lotte Wellfood's export value to Vietnam increased by 43% year over year.

Write to Hyung-Joo Oh at ohj@hankyung.com

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