Rap icon Cardi B joins K-beauty’s celebrity fan club with BB cream
Cardi B, the Grammy-winning rapper, has joined the growing list of celebrities spotlighting Korean beauty products, fueling a new wave of global ent...
Maybe Happy Ending sweeps Tony Awards with six wins
"Maybe Happy Ending" swept the Tony Awards on Sunday, taking home six trophies, including for Best Musical, and the first time a Korean-originated p...
Disney Plus bets big on Korean content to boost global presence
SINGAPORE -- Disney Plus, a global over-the-top (OTT) platform, is expanding its lineup of original Korean titles, buoyed by the popularity of K-dra...
BTS Jin to open pop-up for solo album release
BTS Jin will open a pop-up titled “Running Wild to Happiness” from November 19 to December 1 at The Hyundai Seoul, marking the release o...
Hyundai Motor celebrates 100 mn vehicles with special exhibition
Hyundai Motor Co. is celebrating the production of its 100 millionth vehicle with a month-long exhibition, "One Step Further," starting October 10 a...
Samyang Roundsquare holds 'Buldak Ferry Party' in Denmark
Samyang Roundsquare, formerly known as Samyang Foods Group in South Korea, announced on Friday that it held a consumer event called the "Buldak Spic...
Celebrity-run food chain operator TheBorn Korea files for IPO review
TheBorn Korea Inc., a leading South Korean food and beverage group operated by TV celebrity and chef Paik Jong-won, has filed for a preliminary revi...
LG Innotek's Nexlide celebrates its 10th anniversary
South Korea's LG Innotek announced on Monday that it will accelerate its global expansion into the automotive lighting market to commemorate the 10t...
Lotte Duty Free rebrands LDF House to Now in Myeong-dong
South Korea’s Lotte Duty Free announced on Tuesday that it changed its duty-free showroom LDF House, which was opened last October in Myeong...
Samsung SDI, Volvo Trucks celebrate 5th year of cooperation
South Korea's Samsung SDI Co. and global commercial vehicle manufacturer Volvo Trucks held a commemorative event to discuss the expansion of their p...
Kia Sportage celebrates milestone of 7 mn sales in 30 years
Kia Sportage has sold more than 7 million units since its launch three decades ago, celebrating the milestone with a special edition of its fifth-ge...
Kia releases latest Sportage to mark model's 30th anniversary
Kia Corp. on Tuesday launched the sale of the 2024 Sportage, South Korea's bestselling mid-size sport-utility vehicle (SUV).Launched in 1993 as "the...
Seoul celebrates 10th anniversary of BTS debut in festive mood
Seoul is sprucing itself up to host a two-week celebration of the 10th anniversary of the global sensation BTS.The Seoul Metropolitan Government and...
Nexon celebrates 20th anniversary of MapleStory
South Korean gaming giant Nexon Co. marks the 20th anniversary of its popular online game, MapleStory, with a host of exciting ventures based on the...
Festival celebrating BTS’ 10th anniversary to be held in Seoul in June
BTS Festa 2023, a festival celebrating the 10th anniversary of BTS' debut, will take place June 12-25 across Seoul, their agency Big Hit Music annou...
Lotte Biologics to invest additional $48 mn in US plant
South Korea’s Lotte Biologics Co. held a plaque ceremony on Monday to commemorate the acquisition of a pharmaceutical production plant from Br...
Korea's Incheon Airport celebrates 100 millionth transfer passenger
Incheon International Airport, South Korea’s main air gateway, marked a milestone on Thursday as it welcomed its 100 millionth transfer passen...
Halla Group to change corporate name to HL Group
South Korea’s Halla Group is changing its corporate name to HL Group as the construction-to-auto parts conglomerate celebrates the 60th annive...
Naver Band celebrates 10-year anniversary, over 6.1 billion posts
South Korea’s tech juggernaut Naver Corp. announced Monday that its Naver Band celebrates 10 years in service with more than 156 million app d...
Samsung Elec. celebrates world's first shipment of 3-nanometer chips
Samsung Electronics Co. held a ceremony on Monday to celebrate its first shipment of 3-nanometer semiconductor chips, notching its lead in the race ...
Cosmetics brands shift to video influencers from celebrities
As influencers on YouTube and social media platforms are becoming central to the marketing efforts of companies, South Korean cosmetics brands...
BTS performs epic dance-off with Boston Dynamics robots
The global sensation BTS, topping the Billboard Hot 100 Chart for the fifth week with its latest hit Butter, has stepped outside the human realm in ...
HYBE x McDonald’s: The BTS Meal launches globally
McDonald’s has launched The BTS Meal on May 26 in the first selected group of 12 markets including Brazil, Canada and the US. The BTS meal is ...
Hyundai Motor, BTS celebrate Earth Day with hydrogen campaign
South Korea’s top automaker Hyundai Motor Co. and global K-pop boyband sensation BTS have collaborated to urge people to protect the environ...
BTS, Bieber, Lovato celebrate HYBE-Ithaca alliance
HYBE Co. and Ithaca Holdings, the two entertainment powerhouses that recently joined hands to create the mega music label that will house BTS, Arian...
