Whisky imports hit record high in S. Korea amid falling wine interest

Soaring highballs propelled whisky consumption to record heights in South Korea last year, while pandemic-driven interest in wine waned significantl...

Unwavering whiskey fad in Korea, held up by mass-market spirits

The whiskey hype, which started during the COVID-19 pandemic, shows no sign of receding in South Korea, and the latest craze, mainly driven by affor...

AskUp aims to make life more convenient, even with highball recipes

Amid the generative artificial intelligence technology sensation, businesses scramble to get creative in using AI to bolster their sales, and a Sout...

Whisky imports up 62%, projected to be popular next year and beyond

As whisky became more popular in Korea, the amount of whisky imported for 10 months until October this year increased about 62% compared to the same...