BB.Q Chicken, the country’s leading franchise, said on Friday it opened its second restaurant in Manhattan on Dec.1. This restaurant is BB.Q's second directly operated flagship store in the US.
The first floor is a "Grab-and-Go" place for office workers and students, and the second floor is a "Chicken-and-Beer" restaurant where people can enjoy fried chicken while drinking beer.
BB.Q opened its first direct location on 32nd Street in Manhattan in 2017, then expanded to Chicago and Los Angeles, and now operates more than 150 locations in 20 states in the US.
As the biggest factor for its rapid growth in the US market, BB.Q cites its differentiated taste and flavor, which produces a uniform taste under strict quality control. Crispy on the outside and moist on the inside, BB.Q believes its deep-fried chicken is different than American-style chicken.
"We plan to open a third directly operated store in Englewood in northern New Jersey at the end of this year, modeled after BB.Q Smart Kitchen, a store specializing in packaging and delivery. We will aggressively expand the market until we are America's No. 1 franchise brand," a BB.Q official said,
Write to Dong-Hui Park at donghuip@hankyung.com
Customers eat Korean fried chicken at a BB.Q restaurant in Manhattan, New York (Courtesy of Genesis BBQ) Gourmands in North America will be able to enjoy South Korean fried chicken more conveniently as BB.Q Chicken, the country’s leading franchise, expects the number of its restaurants in
South Korea's No. 2 fried chicken franchise BHC South Korea’s No. 2 fried chicken brand BHC Group is set to spend $255 million to acquire the Korean operations of Outback Steakhouse, an Australian-themed American dining restaurant chain. The takeover is expected to help BHC to expand its
Kyochon F&B signs a master franchise agreement with Galadari Brothers Group (From left: Mohammed Galadari, So Jin-se, Suhail Galadari / Courtesy of Kyochon F&B) South Korea's No. 1 fried chicken brand Kyochon F&B has inked a master franchise agreement with Dubai-based franchise oper
Once derided as a tomb for the self-employed due to cut-throat competition, fried chicken franchises in South Korea have emerged as a main beneficiary of a pandemic era, riding high on the food delivery boom.The country’s leading chicken brands, including Kyochon F&B, are tipped to f