Baemin, Yogiyo see record transaction drops in Feb amid Coupang's rise

Bundled member perks boost Coupang's clout in the food delivery app market

Baemin, Yogiyo see record transaction drops in Feb amid Coupang's rise
Taeho Lee 3
2025-03-24 17:05:46 thlee@hankyung.com
Retail

South Korea’s top and third-ranked food delivery apps, Baedal Minjok (Baemin) and Yogiyo, saw their biggest-ever monthly drops in transaction volumes in February as Coupang Eats continued to eat into their market share.

Coupang posts profit for 2 straight years in 2024 on new growth drivers

Coupang posts profit for 2 straight years in 2024 on new growth drivers

(Courtesy of Coupang) Coupang Inc., South Korea’s answer to global e-commerce giant Amazon.com, ended last year with profit for the second straight year thanks to the revival of its luxury fashion platform Farfetch and a successful landing in Taiwan, offsetting a slowdown in its mainstay

South Korea’s alternative data pioneer KED Aicel in full force

South Korea’s alternative data pioneer KED Aicel in full force

South Korea’s leading alternative data service provider Hankyung Aicel Inc. is poised to transform companies' and investors’ business and investment decision-making processes with its unique value-added information and actionable insights.The Korea Economic Daily, South Korea&rsquo

Coupang Eats starts food delivery service in Japan

Coupang Eats starts food delivery service in Japan

Coupang Eats, a food delivery app operated by South Korea's No. 1 e-commerce platform Coupang Inc., launched its first overseas service in Japan.According to the retail industry on Tuesday, Coupang Eats unveiled its food delivery app Rocket Now in Japan on January 14 and began a pilot service

Quick delivery war deepens Korean big-box retailer-Baemin ties

Quick delivery war deepens Korean big-box retailer-Baemin ties

Homeplus Express launches Baemin Store's quick delivery service  As competition for same-day delivery heats up in South Korea, traditional big-box retailers are rushing to join hands with the country’s No. 1 food delivery platform Baedal Minjok – Baemin for short. Korea’s

S.Korea’s food delivery apps relish fresh boom in demand

S.Korea’s food delivery apps relish fresh boom in demand

Baemin controls 61% of South Korea's online food delivery market as of October 2024 South Korea’s online food delivery market is poised to hit record-high transactions in 2024 as lower fees triggered by Coupang Eats’ free delivery have spurred growth in food delivery app use even af

Baemin founder strikes out for new trophy platform

Baemin founder strikes out for new trophy platform

Stayfolio  Kim Bong-jin, a former chairman and CEO of Woowa Brothers Corp., operator of South Korea’s No. 1 food delivery app Baedal Minjok — Baemin for short — is gearing up for a new entrepreneurial push just one year after leaving the company he founded.Kim's newly fou

Coupang to raise membership fees, 1st hike in over 2 years

Coupang to raise membership fees, 1st hike in over 2 years

Coupang posted its first-ever annual profit in 2023 Coupang Inc., South Korea’s largest e-commerce platform, said on Friday it will raise membership fees 58.1% to 7,890 won ($5.7) per month as it plans to spend more than 3 trillion won ($2.2 billion) to offer Rocket Delivery across the co

Delivery Hero-backed Baemin to exit Vietnam on low returns

Delivery Hero-backed Baemin to exit Vietnam on low returns

Baemin's notification of its business shutdown in Vietnam (Courtesy of Baemin) Baemin, the top food delivery platform in South Korea, will exit Vietnam on Dec. 8 after four years of operations there amid fierce market competition, media reports said on Saturday.Germany-based Delivery Hero SE, B

Top Korean food delivery app posts record profits

Top Korean food delivery app posts record profits

Baemin curtailed advertising and marketing costs  Woowa Brothers Corp., the operator of South Korea’s top food delivery app, posted a record profit in 2022, which also marked its first profit in four years, led by the exponential growth in the food delivery market during the COVID-19

Samsung hires ex-Yogiyo CEO to lead online sales as rivals axe jobs

Samsung hires ex-Yogiyo CEO to lead online sales as rivals axe jobs

Kang Shin-bong, a former Yogiyo CEO, was recently hired as Samsung's online sales chief Samsung Electronics Co. has hired Kang Shin-bong, former chief executive of Yogiyo, South Korea’s second-largest food delivery platform, to lead the tech giant’s online sales and marketing.Samsun

Delivery Hero sells Yogiyo to GS Retail, Affinity-led group

Delivery Hero sells Yogiyo to GS Retail, Affinity-led group

(Courtesy of Yogiyo) Germany’s Delivery Hero SE has signed an agreement to sell South Korea’s second-largest food delivery platform Yogiyo to a consortium of GS Retail Co., Affinity Equity Partners and British investment firm Permira for 800 billion won ($684 million).The deal, anno

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